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Cards

Introducing ADIB Exceed Visa Reward Cards

Earn Exceed Reward points each time you use your Exceed Cards and redeem your points instantly to make utility payments, for retail or online shopping vouchers, flight purchases and more!

All Cards

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Exceed Visa Platinum Covered Card

Key Benefits
  • icon Exceed Reward Points
  • icon Airport Lounge Access​​​​
  • icon Roadside Assistance
  • icon Redeem with ADIB Mobile App
icon Exceed Reward Points
icon Airport Lounge Access​​​​
icon Roadside Assistance
icon Redeem with ADIB Mobile App
card

Exceed Visa Covered Card

Key Benefits
  • icon Exceed Reward Points
  • icon Roadside Assistance
  • icon Redeem with ADIB Mobile App
icon Exceed Reward Points
icon Roadside Assistance
icon Redeem with ADIB Mobile App

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ADIB Exceed Rewards Loyalty Programme​

ADIB Exceed Rewards is the loyalty programme behind your Exceed Cards. Every retail purchase you make - in the UAE or abroad - earns you Exceed Reward points. Redemption is instant via the ADIB mobile app: settle DEWA, Etisalat, du, and other utility bills, pick up retail or online shopping vouchers, or contribute towards flight purchases and hotel bookings. There are no blackout dates, no redemption restrictions, and no minimum threshold before you can start using your Rewards. Points are awarded within 45 days of your billing cycle and stay valid for three years from the date they were earned, so you have plenty of time to accumulate and redeem on what matters most to you.

Earn Exceed Rewards on Every Spend

Spend Category Exceed Rewards Earn Example on AED 10,000 monthly spend
UAE Retail 0.5 Exceed Rewards per AED 100 50 Exceed Rewards / month
International (non-AED) 1.5 Exceed Rewards per AED 100 equivalent 150 Exceed Rewards / month
European Economic Area* 0.125 Exceed Rewards per AED 100 equivalent 12.5 Exceed Rewards / month
Specific Merchants** 0.125 Exceed Rewards per AED 100 12.5 Exceed Rewards / month

*European Economic Area classification follows prevailing Visa guidelines.
**Specific Merchants: supermarkets, government services (fines, taxes), utilities, education, service/petrol stations, real estate agencies, public transport, road tolls/Salik, charities/religious organisations.